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Wednesday, August 6, 2008

Google's Insights for Search Demonstrates Rising Interest in Williamsburg Hipsters


(#1 image on Google Image Search for "Williamsburg hipster")

After reading today's New York Times article about Google's new tool for marketers, Insights for Search, we decided to try it ourselves with the search term hipster.

We can't reproduce the "interest over time" graph but you can see the results here. As a public service, we are informing all the marketers who read the Dumbo Books of Brooklyn blog that there is rising interest in "Williamsburg hipsters."

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Search Volume: hipster
United States, 2004 - present

hipster

49

Interest over time


(graph not shown)


News headlines:

A
Third time's a charm for hipster hangout
B
Confessions of an suburban hipster
C
The Invisible Hipster
D
Band makes its recovery in Austin's hipster hub
E
Piper, Fox Lead Hipster Cast for Hampton's `Treats': Matt Wolf
F
April Fool's Issue: Hipster asshole can't believe you haven't heard of this band
G
Proenza Schouler: Hipster Grand Tour

Regional interest for hipster

Subregion

1. Minnesota

100
2. New York
78
3. Oregon
55
4. Vermont
48
5. California
47
6. Illinois
46
7. Massachusetts
43
8. District of Columbia
42
9. Washington
41
10. Pennsylvania
40


City

1. Minneapolis

100
2. New York
80
3. Portland
45
4. San Francisco
41
5. Chicago
41
6. Pleasanton
40
7. Los Angeles
38
8. Austin
38
9. Philadelphia
37
10. Irvine
34
%s

Search terms related to hipster

Top searches


1. hipster pda
100
2. thrifty hipster
75
3. hipster cards
65
4. hipster hair
60
5. hipster handbook
50
6. hipster clothing
50
7. indie hipster
45
8. hipster fashion
45
9. hipsters
40
10. hipster music
40


Rising searches

1. williamsburg hipster
2. wikipedia hipster
3. vera bradley hipster
4. urban hipster
5. thrify hipster
6. thrifty hipster minneapolis
7. the hipster handbook
8. scenester
9. jockey hipster
10. hipster wiki

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