Sunday, April 12, 2009

Adding It Up: We review the April 12, 2009 Sunday New York Times Book Review

The New York Times Book Review for April 12, 2009 is 28 pages, 4 pages more than all but one issue this year, and no wonder (spoiler alert): a full 8 pages of the 28 are devoted to ads! On this Easter Sunday, we shout Hallelujah! The New York Times Book Review has risen!

Is the Great Ad Drought over? Why is tonight's book review different from all other recent book reviews?

Easter and Passover congratulations to the Times display advertising department on this great leap forward. We are sending you a dozen currant rolls from Lords Bakery by the Junction in Brooklyn!

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